Every property.
Every number.
One ledger.
Property portfolio software for UK landlords, developers and their brokers.
The whole portfolio (values, lending, rents) in one ledger you and your broker share, with the full dated history behind every figure. Lender-ready in one click.
Built by a practising specialist broker, run daily on a real 500+ property book.
| Property | Lender | Rate | Product ends | Value | LTV | Rent pcm |
|---|---|---|---|---|---|---|
| 14 Bellgrove TerraceLeeds LS8 | Paragon | 4.79% | Nov 2026running out | £214,000 | 64% | £1,050 |
| 5 Carrick MewsManchester M20 | Shawbrook | 5.14% | Apr 2028 | £372,000 | 71% | £1,650 |
| Flat 3, Ormonde HouseSheffield S11 | Precise | 6.02% | Sep 2026running out | £136,000 | 68% | £795 |
| 22 Wharfeside RowYork YO1 | Landbay | 4.44% | Feb 2029 | £301,000 | 68% | £1,295 |
| 8–10 Fenwick StreetHull HU3 | Fleet | 5.68% | Jun 2027running out | £223,000 | 70% | £1,640 |
| 5 properties· 3 products running out | £1,246,000 | £6,430 | ||||
- 500+properties tracked in live use
- 1 clickto a lender-ready schedule
- Every entitypersonal, company & trust, totalled
- £0for clients a broker sponsors
Every property, with its numbers beside it
Value, LTV, loan, rate, lender, rent, and yield, computed live for every property, totalled per portfolio, per company, per client. Expired products tint the row; sold positions stay on the record.
| Property | Status | Value | LTV | Rent pcm | Rate | Lender |
|---|---|---|---|---|---|---|
| 12 Oak Terrace, M14 | Let | £245,000 | 70.0% | £1,180 | 5.39% | Paragon |
| 8 Mill Court, LS6 | Let | £198,000 | 65.0% | £995 | 4.84% | Shawbrook |
| 26 Bridge Road, BD1 | Refurb | £162,000 | 75.0% | n/a | 5.60% | Together |
| 5 Carter Street, S2 | Fix expired | £171,000 | 78.0% | £1,240 | 6.95% | Precise |
| Total, 4 properties | £776,000 | 71.5% | £3,415 |
Bought, remortgaged, revalued: all on the record
Bought for £50k in 2010, remortgaged at £80k in 2012, valued £100k today. A changed figure is a new dated entry; every valuation, refinance and rent change stays on the record, attributed to whoever logged it.
- 2026Valuation+10.1%
Revalued to £152,000
- 2025Rent review+4.4%
Rent raised to £825 pcm
- 2023Remortgage
Refinanced at £98,000, 4.79% on a 5-yr fix
- 2019Valuation+12.2%
Revalued to £138,000
- 2016Rent review
Rent raised to £760 pcm
- 2014Mortgage
BTL mortgage of £71,250 at 4.49%
- 2012Refurb
Refurbished at £14,200 (kitchen, rewire, EPC C)
- 2011Purchase
Bought at auction for £92,500
The schedule you rebuild for every application, already done
Any portfolio exports to a clean Excel schedule, in the format brokers and lenders ask for. The spreadsheet you used to rebuild from scratch for every application is current, and a click away.
| Property | Value | Loan | LTV | Rate | Lender |
|---|---|---|---|---|---|
| 12 Oak Terrace, M14 | £245,000 | £171,500 | 70.0% | 5.39% | Paragon |
| 8 Mill Court, LS6 | £198,000 | £128,700 | 65.0% | 4.84% | Shawbrook |
| 26 Bridge Road, BD1 | £162,000 | £121,500 | 75.0% | 6.19% | Precise |
| Total, 3 properties | £605,000 | £421,700 | 69.7% |
“For years I rebuilt the same portfolio schedule by hand for every application, and watched clients' records drift out of date between deals. So I built the ledger I wanted my own clients to have.”
Your whole book, always current
For brokers
See every client's position the moment they update it. Spot expiring fixes, high LTVs, and refinance opportunities across the book, and walk into every application with the portfolio schedule already done.
Releasable equity to 75% LTV is totalled across the whole book, so the next remortgage conversation is teed up before the client asks.
Not a pipeline tool: Primehold holds the portfolio the applications are about, kept current by you and your client together.
One source of truth, every entity
For landlords & developers
Personal holdings, limited companies and trusts, kept separate and totalled together. Log a valuation or a rent rise in seconds; your broker sees it too, and your full history is always ready for the next deal.
Free to start; free for good once a broker sponsors you: you never pay, your broker does.
Founding pricing is open, locked for as long as you stay
The first 25 firms lock the founding rate for as long as the subscription runs. Memberships are open now.